Email Tags

Your emails can be customized to contain dynamic information based on the donor and/or donation in question. This is done with what is called “email tags”. Below is a complete list of the Email Tags you have available in GiveWP Core and our various add-ons.

GiveWP Core Email Tags

• {donation} – The donation form name and the donation level (if applicable).
• {amount} – The total donation amount with a currency sign.
• {price} – The total donation amount with a currency sign.
• {billing_address} – The donor’s billing address.
• {date} – The date of the donation.
• {payment_id} – The unique ID number for this donation.
• {payment_method} – The method of payment used for this donation.
• {payment_total} – The payment total for this donation.
• {receipt_id} – The unique ID number for this donation receipt.
• {receipt_link} – The donation receipt direct link to view the receipt on the website.
• {receipt_link_url} – The donation receipt direct URL to view the receipt on the website.
• {form_title} – The donation form name.
• {name} – The donor’s first name.
• {fullname} – The donor’s full name, first and last.
• {username} – The donor’s user name on the site if they registered an account.
• {user_email} – The donor’s email address.
• {email_access_link} – The donor’s email access link.
• {donor_note} – Sent to the donor when a new donation note is added to their donation
• {donor_comment} – The donor comment that was submitted with the donation
• {sitename} – The name of your site.
• {reset_password_link} – The reset password link for the user.
• {fund} – The fund the donor donated to.

Certain Add-ons have their own unique email tags that are added to this list as well. For example:

PDF Receipts

• {pdf_receipt} – Creates a link to a downloadable receipt

Form Field Manager

• {all_custom_fields} – This tag can be used to output a donation form’s custom field data created through Form Field Manager.

Tributes

• {tribute_info} – If you’ve chosen/enabled the notify option you can also use this email tag. The {tribute_info} output displays a conditional message. If the donor opts out of the Tribute the message will be “This donor has opted to not give this donation in dedication”. If the donor opts into the the Tribute the message will be “John has requested that their donation be made In honor of Jane Doe”.
  • Mail a card – This will output the information of donor, honoree and the mailing addressFor example:
    {donor_name} has requested that their donation be made in honor of {tribute} to {honoree_name}. Here is the mailing address for this Tribute:
    Donor Name
    Street
    City, State Zip
    Country
  • eCards – This will output the information of donor and the honoree.
    For example:
    {donor_name} has requested that their donation be made in honor of {tribute} {honoree_name} and opted to send an eCard.

Recurring Donations

• {subscription_frequency} – Displays the subscription frequency based on its period and times. For instance, “Monthly for 3 Months”, or simply “Monthly” if bill times is 0
• {subscriptions_completed} – Displays the number of subscriptions completed with the total bill times. For instance “1/3” or “1 / ∞”
• {payment_method} – The method of payment used for this donation subscription
• {cancellation_date} – The date this subscription was cancelled
• {completion_date} – The date the recurring subscription will end.
• {expiration_date} – The date of expiration.
• {renewal_link} – dynamically outputs a link that when clicked allows the donor to restart their recurring donation.
• {subscriptions_link} – The donor’s email access link for subscription history.

Meta tags

Some additional email tags are available through meta tags. The term “meta” refers to data collected through your GiveWP forms that isn’t already covered by the standard email tags. With these tags, you can display any extra information gathered during the donation process—whether it relates to the donor, the donation, or the form itself. You can learn more about it here.

---