7 Marketing Integrations to Boost Online Fundraising with GiveWP

Marketing integrations for GiveWP include Salesforce, ActiveCampaign, MailChimp, Constant Contact, AWeber, and ConvertKit, and Groundhogg.
Email Marketing integrations for GiveWP featured image

A donor relationship should begin with a thank you, not end with one. You want to keep in touch with donors beyond simply thanking them and build a true relationship over time, sharing your vision and stories with them to engage and inspire future donations and even volunteering and sharing opportunities.

Building a donor community is crucial to the health of an organization. The best way to keep in touch with your donors is by subscribing them to your email newsletters or fundraising marketing systems.

Up until now, we’ve had six great marketing add-ons for integrating marketing (including on third-party tool) with your GiveWP fundraising. Today we introduce a seventh one: GiveWP + Salesforce!

Introducing Salesforce for GiveWP

Salesforce

We are pleased to announce the GiveWP Salesforce add-on! This newest addition to our marketing integrations allows you to easily connect your GiveWP donor database and donation forms with your Salesforce Nonprofit Success Pack (NPSP) CRM.

Benefits of Salesforce

The Salesforce integration for GiveWP includes features such as:

  • Each donor = a contact in your nonprofit CRM
  • If a contact already exists, the integration will update it with the new data
  • Supports Recurring Donations

Connect with your donors on a deeper level using GiveWP with Salesforce.
Learn More About Salesforce

bell icon

Like What You're Reading? Subscribe Here!

Newsletter Opt-in

All Marketing Integrations for GiveWP

Whichever email marketing add-on you choose, you can’t go wrong! All GiveWP marketing add-ons mentioned here integrate seamlessly with GiveWP and your chosen email system.

Make connecting to your email marketing system simple and strong!

Active Campaign

The ActiveCampaign GiveWP Add-on

ActiveCampaign is a robust CRM that allows you to implement donor data management, email marketing, and automations. With the GiveWP ActiveCampaign add-on, third party applications like Zapier aren’t necessary to get your data from your WordPress website into ActiveCampaign. Simply activate your add-on, then implement it.

It sounds simple, because it is! No more zapping. No more downloads/uploads. Now you can move your data seamlessly.

ActiveCampaign’s offerings include:

  • Email Campaigns
  • Search functionality, including custom fields
  • Team member assignments
  • Deals/Sales management
  • Task management
  • Automations based on different triggers including purchases, replies to campaigns, and tags

When you use the GiveWP ActiveCampaign add-on, your donors are automatically added to your ActiveCampaign contact database. From there, you can do anything that ActiveCampaign offers in terms of contact, task management, campaign emails, and automations.

MailChimp

The GiveWP MailChimp add-on provides flexible functionality allowing you to set global and per-form settings for various subscription options. The plugin allows you to select one or more audience lists that donors will be automatically subscribed to when donating to specific causes if they opt-in (or if they don’t opt out, depending on your form settings).  For instance, if you want only donors who give using your “Giving Tuesday” donation form added to the “Giving Tuesday” mailing list you’ve set up, this plugin allows for that level of control. You also have the ability to enable a “global” newsletter list, which all donors can have the option of opting into on all donation forms.

Are you also using the Form Field Manager Add-on? If so, you can send that information directly to your MailChimp lists, too, letting you use MailChimp as a CRM.

Setting up the add-on is simple. All you need is to enter your MailChimp API key, select your options, and you’re all set.

Constant Contact

Many nonprofit organizations use Constant Contact to keep in touch with their donors, volunteers, and other stakeholders. If you’re using Constant Contact, we’ve got an add-on that works for you, with an easy connection and management.

Once you’ve implemented the add-on, your donors can opt into your newsletter (or other audience lists) easily, and save you the hassle of exporting or manually entering new email addresses yourself.

You use Constant Contact for keeping in touch with donors, and with this add-on, it’s even easier.

The GiveWP Constant Contact Add-on:

  • Adds an optional Constant Contact newsletter sign-up checkbox to each donation form
  • Integrates with your existing Constant Contact account
  • Is customizable on global and per-form levels for complete control
  • Provides an easy way to increase newsletter signups and email marketing efforts

AWeber

Like the other email add-ons, our GiveWP AWeber Add-on lets you keep in contact with your donors and other stakeholders in an easy and manageable way.

The GiveWP Add-on makes integrating your GiveWP Donation Forms with your AWeber email lists painless with these great features:

  • Easy authentication with the AWeber Authentication App
  • All your AWeber lists are populated dynamically in your GiveWP Settings
  • Powerful global default settings allow for granular control
  • Per Form override settings for more finite control
  • Donors can opt-in to your newsletter by just checking a box

ConvertKit

ConvertKit is another great option for emailing your stakeholders. The GiveWP ConvertKit Add-on allows for simple integration between your GiveWP databases and your ConvertKit lists.

Use ConvertKit to stay in touch with your donors through newsletters, giving appeals, and organization updates.

  • Easy setup using your ConvertKit API key
  • All your forms and tags are pulled directly into your GiveWP Settings
  • Powerful global default settings allow for granular control
  • Per Form override settings for more finite control
  • Donors can opt-in to your newsletter by just checking a box

Groundhogg

Groundhogg

We are pleased to announce the Groundhogg integration with GiveWP! This third-party add-on allows you to use your WordPress website as your CRM and email marketing system. Integrating GiveWP provides you with the ability to segment and automate based on donor activity.

Benefits of Groundhogg

Groundhogg’s GiveWP integration includes features such as:

  • Filter contacts by number of donations
  • Filter contacts by donor value
  • GiveWP benchmark for new donations filtered by GiveWP form
  • Apply tags whenever a donation is made from a GiveWP form
  • Sync past donations with your contacts list

Create funnels, email marketing campaigns, maintain donor relationships, and power your entire fundraising strategy straight from your WordPress dashboard.
Learn More About Groundhogg

Enhance Your Nonprofit Fundraising Marketing with Email Integrations

It may seem strange to think of nonprofit engagement as “marketing” but the concepts of engagement are the same whether you’re selling a product or requesting donations. You want to get the information in front of the people making the decision so that they can support your cause.

Take advantage of newsletters, social media, blogging, and all the marketing venues you can. Show your donors the good that they can do through you.

Amplify your fundraising with a GiveWP Plan

About the Author

Share this post

Join Our Newsletter

Get fundraising insights directly in your inbox. Plus a 15% discount off all plans.

  • This field is for validation purposes and should be left unchanged.

Copyright © 2024 Liquid Web, L.L.C.

GiveWP™ is a trademark of Liquid Web, L.L.C.

A Liquid Web Brand

© 2024 All Rights Reserved.