In our free webinar with the Nonprofit Learning Lab, we covered building landing pages for Giving Tuesday Now on WordPress.
This is where you can get the recording and slides, and links to the templates. We’ve also included extra resources to get your landing pages up in time for Giving Tuesday Now.
Get the Slides and Watch the Recording
If you missed the webinar, you can review the whole thing here:
You can also download the presentation slides and follow along with the written summary below.
Why WordPress is Great for Fundraising
First thing’s first: if you’re not already fundraising with WordPress, now’s the time. It’s the most affordable and flexible and powerful way to run your fundraising campaigns on your own website.
We feel we can really say that with confidence, because we did the research. Check out our full post and infographic on “Why WordPress is Perfect for Online Fundraising.”
Great Landing Pages Need Great Hosting
You can’t have a great website without solid hosting. While there are many options out there for nonprofits, we selected just a few to highlight for a few important reasons:
- Offsite backups and the ability to easily restore a website
- Updated cURL versions, PHP versions, MySQL versions (the code base that WordPress needs to function properly)
- Varying levels of managed WordPress experience and/or onboarding tools
- Live staging environment to securely test updates or changes to your website
Very good hardware, pricing, and onboarding. They offer nonprofit discounts as well.
One of the earliest companies to really excel with a “managed WordPress” package. They also have nonprofit discounts if you ask.
More of a “premium” hosting service, but with reasonable pricing. Kinsta has powerful WordPress management and website migration packages.
Very affordable with good hardware. This platform is a little more technical, so there isn’t as much hand-holding.
They have an easy-to-use onboarding process that allows you to create a basic website with a few clicks.
Great Landing Pages Need Great Page Builders
The Page Builder space is a bit crowded. We wrote about half a dozen that are very popular. But we recommend the following:
The WordPress Editor (aka “Gutenberg”)
The native editor for WordPress, aka “Gutenberg”, has become a full-featured layout editor that works great for basic landing pages.
Gutenberg has a lot of design options and a growing library of block-based plugins. But it is still very dependent on the stability of your theme. If you’re using Gutenberg, we recommend Astra Theme. So far, it’s been the most stable to use with Gutenberg and comes with a library of website starter templates.
If you want help building a landing page with Gutenberg, we have a tutorial for that. It also includes a few templates to choose from.
Elementor has risen to be one of the most widely used and best rated page builders in the WordPress space. It makes beautiful, full-page designs easy to create. There are literally thousands of pre-made templates for free and paid to choose from.
Astra Theme also has Elementor Templates available.
The webinar showcases one basic page we built to highlight how flexible and powerful Elementor is.
Download the Elementor landing page template or get help using Elementor to build your own for Giving Tuesday Now in our tutorial.
We’ve been fans of Beaver Builder for years. They provide a streamlined and intuitive builder with a huge, generous community of users.
Astra Theme has Beaver Builder templates as well.
For more information on building your Giving Tuesday Now landing page with Beaver Builder, read the tutorial.
GiveWP is Best for Fundraising on WordPress
Finally, you can’t have a donation landing page without a solid, stable, and reliable donation form. That’s where — you guessed it! — GiveWP comes into the picture.
If you’re new to GiveWP, here’s the best way to get started:
- Check out this full-site demo of what GiveWP can do for your fundraising site.
- Download and install the free plugin to test it out before you get started.
- Schedule a demo with our Customer Success Team if you want answers to specific questions before you buy any add-ons.
- If you have questions at all, reach out to us, we always respond on the same business day.
We have even more resources available to you in our dedicated Giving Tuesday Now Resource Hub. Use those to launch your campaign and get the word out.
What Are You Doing for Giving Tuesday Now?
Join our GiveWP Community on Facebook. There, you will get more fundraising ideas, talk to other Givers like you, and, most importantly, a place to tell us about your Giving Tuesday Now Campaign.